About

Skilled art director with design background, having over fourteen years of experience in publishing, new media, corporate/client side and agency environments.

Matthew David Powell/Art Director
35-36 76th Street, Apt. 523
Jackson Heights, NY 11372
917-757-7430
matthew_powell@mac.com
matthewdavidpowell.com

Objective
Find a creative and dynamic work environment where I can partner with a copywriter to develop fresh, new concepts for clients. Generate big ideas that can move across marketing channels—print, online, apps, broadcast, DM—to simultaneously build a brand and generate sales. Excellent project management skills and a hands-on attitude mean I can go from briefing and concept development through client presentation and production.

Experience
2009 – 2011 | Graphic Designer / Art Director

Rauxa, New York, NY
Clients include: Verizon Wireless (Consumer & B2B), Chase (Credit Cards & Retail), Wellcare
Managed high volumes of work, and met tight deadlines without compromising on design quality. Worked closely with account people, senior Art Directors, ACDs and creative directors to ensure creative was on strategy, adhered to brand guidelines and felt fresh and new. Participated with writers and account on creative presentations to clients.

2008 – 2009 | Art Director / Photographer

Powell + Smith Creative, New York, NY
Developed recognizable, own-able, on- and offline identity for independent professionals and small businesses. Worked to bring a client’s unique character and culture to life through branding design, marketing/social media tactics, and custom photography.

2008 – 2008 | Art Director 

HNW, Inc., New York, NY
Clients include: Morgan Stanley and Lord Abbett
Partnered with copywriter to concept, develop and present integrated marketing campaigns, websites, online advertising, direct mail, and print collateral for clients targeting the high net worth segment. Created concepts for Morgan Stanley's first advisor e-newsletter program. Participated in multiple new business pitches and presentations.

2002 – 2008 | Art Director / Senior Graphic Designer

Fulltime Consultant—Citigroup Inc., New York, NY
Lead in-house Art Director, responsible for concept, design, and layout of internal and external printed, online, and video communications. Worked directly with marketing and global branding teams to present creative to business heads across the retail global consumer, business banking and mortgage groups. Developed employee engagement/customer experience materials, including: collateral, brochures, flyers, newsletters, intranet landing pages, direct mail, and retail point-of-purchase materials. Created several large campaigns for corporate meetings, events, and incentive trips.

2000 – 2002 | Print Production Coordinator/Production Manager
CMP Media, LLC, San Francisco, CA
DV magazine, Embedded Systems Programming magazine, Embedded Systems Conference
Coordinated advertising and editorial page layout and production for monthly publications averaging 200+ pages. Worked closely with editors, publisher and sales team to maintain a smooth publication cycle. Responsible for ensuring accuracy and quality of art files from initial space reservation through shipping from printer.

1998 – 2000 | Graphic Designer, Print / New Media 

Cyberworks, Inc., Salt Lake City, UT
anthill.com, i-netmall.com
Developed e-commerce storefront micro-sites for small businesses. Prepared concepts against brief prepared by field sales teams, and presented them to clients. Designed site layouts and worked directly with client to ensure final site and product pages matched their sales objectives. Worked with Web programmers through coding, testing, and final launch. Responsible for developing brand-level online and printed marketing materials for the agency.

1997 – ongoing | Freelance Art Director / Graphic Designer
Freelance art direction, branding design, photography and marketing collateral design for clients including: Coca-Cola, Walmart, Drury Design, Spark Productions, Brew Collective, KG|KD PR, Customer 1st Performance, LLC, Charles Gaylord & Co., Captaris MediaLinq, Long Island Theatre Co. and Discreet Logic.

Education
1996, Graduation with honors, Westview High School, Idaho Falls, ID. 
Focus on journalism and visual arts

Software
Proficient on Mac and PC in the following: Adobe InDesign, Photoshop, Illustrator, Lightroom, DreamWeaver, Acrobat (through CS5), QuarkXPress, Painter, Flightcheck, Microsoft Office, Pages, Keynote. Basic knowledge of HTML/CSS, Flash, After Effects, Adobe Premiere.

Portfolio and references available on request.